Survey report on organic products available in the market
Scope
The objectives were to do extensive market research on the shops, farms, websites and online shops where organic food is sold and compile information in one concise, easy to understand Guide."This study is focused mainly on the products like cereals, pulses, spices, and teas because these are the products widely used."
Research Methodology
The research study involved a descriptive research design and primary data collection from different organic food shops. Secondary sources like different websites were also used. A questionnaire was prepared based on the objectives of the study. Personal visits were made to the store to collect all the information related to this survey. To improve these, different websites were compared to get consistent data. The collected data was then recorded, analyzed and interpreted.This study is focused mainly on products like cereals, pulses, spices, and teas because these are the products widely used. The primary survey was done only in Ahmedabad city area and for supplementary data, we used secondary sources.
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